Mid-market · Great Plains — Flyover Fourverts

West North Central

Footprint tier champions: National: Verizon · Mid-market: UNITED STATES CELLULAR CORPORATION · Regional: Nex-Tech · State: Windstream Iowa Communications, Inc. · Local: IdeaTek

Divisions map

Nine U.S. divisions — click a state to open that division’s bracket for this tier (map scales with the page).

Mid-market playoff bracket

FIRST ROUNDUNITED STATES CELLULAR CORP…#1 · west north centralBYE — advancesNextlink#2 · west north centralBYE — advancesWisper ISP, LLC#3 · west north centralBYE — advancesQuantum Fiber#4 · west north centralBYE — advancesUPN#5 · west north centralBYE — advancesRise Broadband#6 · west north centralBYE — advancesKWIKOM Communications#7 · west north centralRally Networks#26 · west north centralBrightspeed#8 · west north centralClearWave#25 · west north centralViaero Wireless#9 · west north centralGateway Fiber#24 · west north centralAllo Communications LLC#10 · west north centralGreat Plains Broadband LLC#23 · west north centralCenturyLink#11 · west north centralVoyant Communications#22 · west north centralMediacom Xtream#12 · west north centralVyve Broadband#21 · west north centralMetronet Holdings#13 · west north centralSparklight#20 · west north centralCox Communications#14 · west north centralMercury Fiber#19 · west north centralFidium Fiber#15 · west north centralBluepeak#18 · west north centralConsolidated Communications#16 · west north centralGigFire#17 · west north centralROUND OF 16UNITED STATES CELLULAR CORP…#1 · west north centralConsolidated Communications#16 · west north centralNextlink#2 · west north centralFidium Fiber#15 · west north centralWisper ISP, LLC#3 · west north centralCox Communications#14 · west north centralQuantum Fiber#4 · west north centralMetronet Holdings#13 · west north centralUPN#5 · west north centralMediacom Xtream#12 · west north centralRise Broadband#6 · west north centralCenturyLink#11 · west north centralKWIKOM Communications#7 · west north centralAllo Communications LLC#10 · west north centralBrightspeed#8 · west north centralViaero Wireless#9 · west north centralQUARTERFINALSUNITED STATES CELLULAR CORP…#1 · west north centralBrightspeed#8 · west north centralNextlink#2 · west north centralKWIKOM Communications#7 · west north centralWisper ISP, LLC#3 · west north centralRise Broadband#6 · west north centralQuantum Fiber#4 · west north centralUPN#5 · west north centralSEMIFINALSUNITED STATES CELLULAR CORP…#1 · west north centralQuantum Fiber#4 · west north centralNextlink#2 · west north centralWisper ISP, LLC#3 · west north centralCHAMPIONSHIPUNITED STATES CELLULAR CORP…#1 · west north centralNextlink#2 · west north centralCHAMPIONUNITED STATES CELLULAR CO…#1 · west north central

Qualifiers (Mid-market tier · 26)

#ProviderLocationsReviewsAvgFootprint+ / −Bracket
1UNITED STATES CELLULAR CORPORATION22825.1k4.44131.1131.1
2Nextlink4615.5k4.76113.3113.3
3Wisper ISP, LLC466.1k3.71102.1102.1
4Quantum Fiber456.7k3.68101.8101.8
5UPN342.5k4.30100.5100.5
6Rise Broadband333.8k3.9898.998.9
7KWIKOM Communications404.5k3.5398.198.1
8Brightspeed268.2k3.8897.697.6
9Viaero Wireless221.9k4.5496.696.6
10Allo Communications LLC232.5k4.3296.296.2
11CenturyLink1371.4k1.6994.494.4
12Mediacom Xtream4913.4k2.0191.591.5
13Metronet Holdings183.0k3.9490.990.9
14Cox Communications204.6k3.3588.688.6
15Fidium Fiber121.9k3.9384.884.8
16Consolidated Communications312.3k2.4984.784.7
17GigFire101.4k4.0883.283.2
18Bluepeak92.3k3.9982.882.8
19Mercury Fiber71.9k4.2181.381.3
20Sparklight123.0k3.2380.780.7
21Vyve Broadband91.1k3.6177.777.7
22Voyant Communications119353.4077.577.5
23Great Plains Broadband LLC67874.2477.277.2
24Gateway Fiber31.7k4.6376.076.0
25ClearWave78243.7875.375.3
26Rally Networks82483.8974.174.1

Profile snapshot

UNITED STATES CELLULAR CORPORATION is highlighted (Mid-market tier champion for this division). Footprint score comes from aggregated Google profile rows; bracket score adds Serper review sentiment (positive vs negative counts from the reviews API).

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Methodology

  • Aggregate Google profile rows by provider and census division (state → region mapping).
  • Top 26 per region by footprint composite; each provider is placed in a single global footprint tier (Local, State, Regional, Mid-market, or National) from US-wide listing, state, and division counts. Serper POST /reviews by place_id (cached) at build time.
  • Seeds and qualifiers are ordered by Supabase footprint (composite). Matchup winners compare a Serper-only duel score from positive vs negative review counts in the payload (≥4 vs ≤2); if Serper is off or missing, both sides fall back to footprint composite for that game. Ties break by footprint, then seed.

National pool seeding rules are summarized on the National assessments hub.

How footprint tiers are defined

  • National

    At least two census divisions and more than 30 distinct mappable US states.

    • Listings = distinct Google place_id across the country plus rows without a place_id (each row counts).
    • States and divisions are derived only from rows with a mappable US state → census division.
  • Mid-market

    At least two census divisions and not National, with either three or more states or exactly two states (multi-division gap rule).

    • Closes the gap where a provider spans multiple divisions with only two states—they still land here instead of being unclassified.
  • Regional

    All activity in a single census division and at least two mappable states.

  • State

    More than two listings and footprint in exactly one mappable state.

  • Local

    At most two listings (US-wide).

If there are no mappable states but more than two listings, we still assign a tier: Mid-market when there are multiple census divisions, Regional when there is exactly one division, otherwise State. Any remaining edge case is classified as Mid-market.